Five days: map, sketch, decide, prototype, test. Answer the big question with a real user's reaction instead of another week of debate.
About the book
Jake Knapp's design sprint compresses months of stuck debate into a single Monday-through-Friday process for prototyping and testing an idea with real users before writing production code. Each day has a specific job — mapping the problem, sketching solutions individually, deciding as a group, building a realistic prototype, and testing it on Friday — designed to de-risk expensive bets before a team commits engineering time to them. It's built for the exact moment a team is going in circles on a high-stakes call and nobody can agree.
Best used for
—Running a structured week-long process to de-risk a costly idea before building it
—Breaking a team out of endless debate on a high-stakes product decision
—Building a realistic prototype fast enough to test with users by Friday
“I feel that this book is a must read for executives, digital product owners, as well as designers/developers.”
— David Tucker, Goodreads
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